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Mark Gallagher |
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Intranet Support |
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Bank One |
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August 1, 2000 |
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Look at the best web sites for the best ideas |
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Use the best practices of information design |
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Merge your organizational structure into these
best design ideas and practices |
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Edward R. Tufte (Yale) |
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vertical display of numbers, no grids |
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good information design is an art |
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Jakob Nielsen (www.useit.com) |
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simple design, minimal graphics |
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connecting best design ideas with how real
people use a web page |
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Case Study - Information Design Improvements |
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Original Phonebook - 1997 (bad design) |
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New Phonebook - 1999 (good design) |
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Sample layout of individual record in phonebook |
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Auto-display of 10 previous lookups |
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Click here to view everyone in this cost center |
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Cost center
hierarchies - proxy for dynamic org charts |
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Combination Search (show me all the Mark’s on
the 13th floor) |
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Personalized phone records - quick knowledge
sharing |
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Ebay - type marketing hook (gold star displays
next to names that fill out personal profile) |
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Knowledge Connection |
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SAP Express |
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One Collection |
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Request Info Center |
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Hot Wire |
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Online Invest Center |
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HR Benefit Enrollment |
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Order a pager |
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Buy a computer |
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Training / B1U |
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Consumer Lending |
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PC / Network Support |
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Bank One Intranet Home Page - 1998 |
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Home Page - 1999 |
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Home Page Today |
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Design by committee |
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Transfer paper media language to web |
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Priority to the complex and not the simple |
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Select a single, “do-everything” portal product |
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Forget a portal is just a web page |
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Give all functions equal exposure |
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Priority to branding and not usability |
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Wait for customers to tell you what they need |
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Make users hunt and click when they want to scan |
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Delay upgrades because of scope creep |
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Notes